If you’re working on stay fit and getting in shape, DOMO Nutrition in downtown Monroe wants to assist you on your journey to better health.
DOMO Nutrition offers meal-replacement shakes, metabolism- and energy-boosting teas and protein coffees. The shake menu includes pre-workout, post-workout, stackers and specialty drinks with names like the Dirty Harriet, Iced Protein Coffee, Just Peachy and Steel Magnolia. The shake menu also includes a variety of flavors such as almond joy, brownie batter, cotton candy, mint chocolate chip and turtle cheesecake. The tea menu includes a variety of flavors, including the Mango Tango, which is comprised of peach tea, mango aloe, and tropical liftoff.
The Bad & Bougie tea has become the shop’s bestseller, owner Vinson Towns said. The shop’s favorite is comprised of tropical fruit with a banana-flavored drink mix called Blue Blast and pineapple.
Vinson and his wife Maria Towns took over the nutrition shop in July 2021 when the previous owners decided to no longer run the business. The husband and wife team own and operate multiple nutrition shops throughout the state, starting with their flagship storefront, Colonel Nutrition in Thibodaux, a decade ago.
“We’re not from Thibodaux so we did free camps and intertwined and learned the community,” Towns said. “A lot of free community services, 5Ks, a lot of events we held out of that spot.”
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Towns said the business makes it a priority to build a rapport and strengthen relationships with customers away from the store.
“The thing is with small businesses, if you have a good service, it’s exposure,” Towns said. “90% of businesses they say fail because people don’t know they exist so our goal has just been to get out and spend more time outside of our doors than we do inside.”
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Society has a newfound awareness for health and nutrition, Towns said, with an attraction towards immunity health and a vibrant lifestyle.
“Especially with us being in the Southern state with all of the comfort foods, it’s become way more prevalent than what it used to be,” Towns said. “Ten years ago we were educating the community, now it’s hard for us to open enough places to be able to support the community so I think it just has a lot to do with people being more aware of health and nutrition.”
DOMO Nutrition is located at 211 DeSiard St., Monroe and is open 7:30 a.m.–5 p.m. Monday through Friday, and 10 a.m. to 2 p.m. on Saturdays.
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